BTS: The Posh Fairy for L’Occitane Au Bresil

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My latest project for Posh Fairy was a shoot for the soon to be launched L’Occitane au Bresil; a new brand with a French soul and a Brazilian heart. Traveling through the waters of Brazil, Olivier Baussan; the founder of L’Occitane en Provence discovered rich and exuberant eco-systems with fascinating ingredient stories, this encounter of Brazilian liveliness with L’Occitane’s values inspired to create a new brand: L’Occitane au Bresil.

The concept of the shoot was obviously inspired by Brasil, the beauty, the vivid colors, and the tradition. After scouting a few potential locations, we decided to shoot at a nursery, and Home & Garden were more than welcoming of the idea, and offered us complete access to their showroom. I will be sharing the final shots with you very soon, as they are currently exclusive material to Styles Magazine June issue.

And lastly for now, I would like to bring your attention towards every person who worked with me on this shoot, the team was in amazing harmony and they made the entire project such a great experience. A big thank you goes to all of them.

– Art director / Stylist: Joumana Soufi @thesidetalk
– Photographer: Jean Claude Dib @jeanclaudedib.photography
– Model: Hannah Delaimi @stylenscones
– Outfits: Enti @entikw
– Accessories: Stylist’s own
– Hair: Aziza ‘Zizi’ Skaff @azizaskaff of @blushkwt
– Makeup: Amal Al Adwani @amal_makeupartist
– BTS photography & videography: Roqaya Shamo @rshamo_
– Location: Home & Garden Nursery @homeandgarden

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Get The Look: Kim Kardashian Wedding Day Makeup

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For those of you wanting to know Kim Kardashian’s wedding day makeup details. They are finally out! Her makeup artist of the day Mario Dedivanovic has shared all the products that went into creating her “natural and timeless” effect, and here they are.

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Complexion:
Urban Decay Naked Skin Liquid Foundation
Urban Decay Naked Flushed Highlighter, Bronzer & Blush

Eyes:
Urban Decay Ink for Eyes Waterproof Precision Eye Pen
Urban Decay Eyeshadow Primer Potion in Original
Urban Decay Perversion Mascara (launching soon)
Kardashian Beauty Individual Lashes
L’Oréal Paris Infallible Eyeshadow in Eternal Sunshine
Anastasia Beverly Hills Dipbrow Pomade

Lips:
Kardashian Beauty Honey Stick Lipgloss in Natural Honey
L’Oréal Paris Colour Riche Lipstick in Extraordinaire
L’Oréal Paris Liquid Lipstick by Colour Riche in Nude Ballet (for reception)

I found her bridal makeup beautiful and almost angelic, and I think the look took her to a whole new level of style. Have fun recreating it!

Simply the Best: The 7th Annual VIVA Beauty Awards Winners

VIVABeautyAwards

We love makeup! Personally I get to experiment loads of beauty products all the time. Sometimes it gets overwhelming to judge the result of a certain product, and the whole thing gets mixed together with other products, let it be makeup or skin care, doesn’t it? Well, a little help every now and then is nothing but a bonus. That’s why I look for the VIVA Beauty Awards every year. Mostly to know if i’m missing on any good products some how, or just to know if my beauty routine is going on the right track.

Viva, the biggest selling women’s monthly magazine across the GCC, announced the winners of the 7th VIVA Beauty Awards, during a dazzling event which was held at the JW Marriott Marquis Dubai. The rewards went to:

Prestige
Best Foundation: Chanel Perfection Lumiére Velvet Smooth-Effect Make-up
Best Perfume: Chanel Coco Mademoiselle Eau De Parfum
Best Mascara: Lancôme Hypnôse Drama Instant Full Body Volume Mascara
Best Nail Varnish: Essie Nail Colour
Best Anti-Ageing Product: Clarins Double Serum
Best Hair Product: L’Oréal Professionnel Absolut Repair Masque
Best Face Moisturiser: Dermalogica Dynamic Skin Recovery SPF30
Best Lipstick: Christian Dior Rouge Dior
Best Body Product: Kiehl’s Créme de Corps

Mass
Best Foundation: Max Factor Miracle Touch Liquid Illusion Foundation
Best Perfume: L’Occitane Magnolia & Mure
Best Mascara: Max Factor 2000 Calorie Mascara
Best Nail Varnish: OPI Nail Lacquer
Best Anti-Ageing Product: Pond’s Age Miracle BB + Cream
Best Hair Product: TRESemmé Salon Silk Conditioner
Best Face Moisturiser: Olay Total Effects Day Cream
Best Lipstick: Bourjois Rouge Edition Velvet lipstick
Best Body Product: The Body Shop Shea Body Butter

Best Hair Salon: JetSet
Best Nail Salon: N.bar

Editor’s Choice Cult Classic: Chanel Allure Eau De Toilette
Editor’s choice Most Innovative Product: Philips ActiveCare Jojoba Straightener
Editor’s Seal of Approval: Max Factor Whipped Creme Foundation

If you’re using most of these products, then you’re beauty routine couldn’t get any better, if not, maybe it’s now time for a bit of change. You can follow the hashtag on instagram #VIVABeautyAwards for more info on the event and the products, or, use good ol’ Google for heaps of links on any products you wanna know more about.

The Posh Fairy Goes Under Water

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For as far as I can remember, I’ve been fascinated with underwater photography. Maybe because it reflects a certain type of beauty that you don’t see everyday, and you definitely might not even know exists!

The work on this project was challenging as much as it was very exciting. I put the team together and was stuck looking for the photography equipment that we needed, rented some from a company and scheduled the shoot which had to be between 3 am and 9 am since the pool of Al Hamra Thermae would be open for members after that. The shoot was a while back so add to that, it was freezing! Unfortunately, Jalil and I weren’t happy with the results, and the shots were not a success. We had to stop, go home, and reschedule another early shoot. Meanwhile, look for better equipment.

About 3 weeks later, we were ready. With an excited team and killer equipment, we scheduled the shoot for the second time. Here’s a glimpse of what went on, and of course, the outcome.

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– Art Director / Stylist: Joumana Soufi
– Photographer: Jalil Marvin
– Photography Equipment: TechSys Marine / AAB World
– Model : Sune Vantonder
– Makeup: Marvelous Makeup
– Location: Al Hamra Thermae

Sephora’s Revolutionary Upside Down Mascara

Sephora's Revolutionary Upside Down Mascara

Smart, life-changing and innovative products that are transforming cosmetics made in Sephora are starting a revolution! With innovation at all levels, the Sephora Girl’s Lab is moving forward at full speed!

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Sephora introduces the new Upside Down Mascara, an exciting mascara that leaves no lash behind. With a revolutionary application technique, this multi application 360° mascara comes with 3 make up results – volumizing, curving and lengthening; the perfect formula for beautiful lashes. With its revolutionary dual brush innovation, the Upside Down Mascara ensures that your lashes are coated from the root, and covered from top to bottom.

How to use your mascara in 3 unique ways:

sephora-mascara

Open Dual Brush: For 360º volume, place the eyelashes between the two brushes, and pinch gently, stretching out toward the top in order to cover both sides of the eyelashes. The flat brush must be below the eyelashes and the round brush, above.
Closed Dual Brush: For optimal length and curve, cover the eyelashes using the dual brush in the closed position, as with a classic mascara.
One Brush Only: For perfectly defined lower lashes, use the flat brush in a “zigzag” movement from the root to the tips.

Sephora’s Upside Down Mascara is available at all Sephora stores at the following prices: AED 105, QAR 109, KWD 8.5, SAR 112, BHD 11.2

Spring Makeup Trends 2014 from Pond’s Arabia

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Spring is a great way to bring new colors into your makeup wardrobe. This spring brings together some bright, bold, and fun trends. Make up Artist & Brand Ambassador for Pond’s Arabia, Nilo Haq, put together this list of the hottest trends of the season. From orange lips, bushy eyebrows and white eyeliner there is something different for everyone to try!

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Trend #1: Bright Orange Lips

Orange lips have been a popular color during the warm weather for quite some time. Take this trend up a notch by going bolder and brighter than ever! It’s a great pop of color for the spring/summer as compared to the usual red lip.

Glowing Skin

Trend #2: Glowing Skin

This spring bring on the glow! Everyone loves healthy, glowing skin. Try the trend by mixing a bit of Pond’s Gold Radiance Day Cream into your foundation for a natural yet glowing complexion. For added shine, apply a powder highlighter on the cheekbones. You’ll be getting compliments all day!

Pops of Blue

Trend #3: Pops of Blue

Make your eyes a notable statement with bright blue eye shadow on the eyelids. Play with the trend to suit your personality by even placing pops of blue shadow under the eye or even bold blue liquid eyeliner paired with heavy mascara.

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Trend #4: White Eyeliner

White was a happening color this past winter and continues into spring 2014. Dare to wear something different by adding some white to your makeup! Try replacing your usual black eyeliner with white! It’s a fun way to change up your look without being too drastic. Complete your look by pairing it with a hot pink lip color!

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Trend #5: Bushy Brows

Overly shaped and even arched eyebrows are a trend of the past. This season it’s all about bushy brows. Bushy brows may not be for everyone, so instead change up the shape of your brow by keeping them square.

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Trend #6: Orchid

Radiant orchid is the color of the year for 2014! You’ll be seeing it from clothes to bags to coats. Adding orchid into your makeup bag is a must! Try the trend by applying some orchid eye shadow to your eyelids or a beautiful orchid shaded gloss. You will love it!

A Paradise Lost By The Posh Fairy

In my social life, I meet a lot of women, most of them, if not all, are very beautiful and take real good care of their appearance, they are always happy when you bump into them at social gatherings or events, but behind closed doors is a different story, a struggle, and a painful rejection. This scenario has inspired the concept for this shoot, a paradise lost, or a paradise that only ever existed in the woman’s mind, before she wakes up to the agonizing reality.

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Desperation over a fleeting love, rage over the doubt of betrayal, a burning, unrequited desire to be loved. Can you summon those sensations? Hold on to them as you take one woman’s journey towards a paradise lost. Let the air of desperation and 1960s melodrama cling to you like the aroma of tobacco clings to tweed, like the way a trail of mascara tears stains fine satin.

001 My Aching Soul

002 A Dish Best Served Cold

003 A Dusting Game

004 What Do You Have There

005 Dead Silence

006 Tete A Tete

007 A Passionate Disinterest

008 Man In Thought

009 He Said, She Said

FASHION PHOTOSHOOT

For TheCity Magazine – Jan 2014: A PARADISE LOST

CREATIVE DIRECTOR | STYLIST
Joumana Soufi – Posh Fairy

PHOTOGRAPHER
Jalil Marvin

MODELS
Toosha
The Glowing Mask

WARDROBE
Vitage55

ACCESSORIES
Stylist’s Own

HAIR
Aziza ‘Zizi’ Skaff – Blush Hair & Beauty Center

MAKEUP
Ghadeer Qambar

LOCATION
THE One

The ‘It’ Colour Palettes at Sephora

As fashionable as an “it bag”, Sephora introduces 2 trendy eye palettes with the most wearable colors that make it easy to make any fashion statement in color come to life. With a must-have material on the outside, this palette grabs attention just like your eyes will.

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Color Spectrum has 12 iconic colorful eye shadows that are hand selected by pro beauty artists as the most wearable colors for any eye and skin color. Each color combination comes as a duo with a lid and crease color to brighten and define the eye making it finally easy to wear color.
The Palette includes 2 bases, one matte and one shimmer that work with each color combination to create a full look, 1 double ended shadow brush and 1 double-ended eyeliner pencil so every look is complete with everything you need at your fingertips.

Retail price: AED 169 / QAR 175 / KWD 13.75 / SAR 179 / BHD 17.9

Spring in Soho It Palette (2)

Spring in Soho Palette is a mini multi-palette that is purse friendly and looks like a fashionable chic clutch from the runways!
It includes a collection of 8 eye shadows in a range of effects; mattes, shimmers and glitters, 5 lip colors to pair with your eye looks and 2 blush and bronzers to complete every look. Includes everything you need to take you from day-to-night for complete looks with your favorite shades on–the-go. Fashionable outer packaging complements any outfit and makes carrying this makeup palette an accessory you will want to show off.

Retail price: AED 95 / QAR 99 / KWD 8.25 / SAR 105 / BHD 10.6

Both palettes are available at all Sephora stores.

Vogue’s 9 Dramatic Makeup and Hair Ideas to Try in 2014

It’s a new year, and most likely a new you wouldn’t hurt! Let’s experiment. Push the limits of your beauty routine and have some fun with your look. Here are vogue’s favorite outside-the-box ideas.

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You can pull off bold strokes of color on your eyes without looking like a clown.

Shiseido Eye Color Bar Eyeshadow Palette, $50
nordstrom.com

Make Up For Ever Smoky Lash in Dark Blue, $23
sephora.com

Nars Fall 2013 Larger Than Life Long Wear Eyeliner in Las Rambias, $24
nordstrom.com

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Don’t let the dead of winter get you (or your skin) down. Instead, keep things unmistakably dewy and sun-drenched until June with the help of a few key products that are nearly as good as a trip to the beach.

Aerin Beauty Pretty Bronze Portable Illuminating Powder in Sunshine, $55
neimanmarcus.com

Guerlain Terracota 4 Seasons in Nude, $75
bloomingdales.com

Clarins Liquid Bronze Self Tanning, $35
sephora.com

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A platinum blonde chop is the new bob.

Kérastase Powder Bluff Texturizing Dry Shampoo, $36
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Balmain Texturizing Salt Spray, $28
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Serge Normant Meta Blonde Reviving Shampoo, $26
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This year, don’t do things in half measure—-especially not your eye makeup.

Marc Jacobs Beauty Magic Marc’er Precision Pen, $30
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Tom Ford Eye Primer Duo, $45
nordstrom.com

Clé de Peau Beauté The Mascara, $50
neimanmarcus.com

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Stocking up on pastels for your spring wardrobe? Good for you. Now, pair your pieces with a rich, orange lipstick for a wildly sophisticated contrast.

Dior Addict Lipstick in Charmante, $31
sephora.com

Estée Lauder Pure Color Eye Shadow in Winking Periwinke, $21
saksfifthavenue.com

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This is the year to channel your inner Jessica Chastain and opt for a warm auburn hue. It works with almost any skin tone and is the knockout understatement of the season.

John Frieda Colour Refreshing Gloss for Warm Reds, $13
For information: johnfrieda.com

Sally Hershberger Downtown appointment with colorist Aura Friedman, price upon request
For information: sallyhershberger.com

Oribe Masque For Beautiful Color, $59
neimanmarcus.com

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For the adventurous, a slick, wet-looking coif offers up a surprising sexiness.

Bumble and bumble. Sunday Shampoo, $23
sephora.com

Redken Velvet Gelatine 07 Cushioning Blow-Dry Gel, $18
ulta.com

Ghd Detangling Comb, $22
neimanmarcus.com

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Must we keep saying it? More is more when it comes to your brows. So be brave, friends, and put down the tweezers this year.

Bobbi Brown Brow Shaper and Hair Touchup, $22
neimanmarcus.com

Anastasia Beverly Hills Brow Powder Duo in Ebony, $23
net-a-porter.com

Laura Mercier Double-Ended Eyebrow Brush, $34
saksfifthavenue.com

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Is your tomato-red lipstick strictly an after-hours affair? Here is our challenge: Walk into work this week sporting a high-impact hue at 9 a.m.—it will set the right tone for the rest of the year.

Armani lip maestro, $32
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NP Lip Set Primer, $14
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Yves Saint Laurent lip pencil, $29
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Go Gold: H&M’s Exclusive Capsule Collection Inspired by The Swedish Olympic Outfits

To celebrate the outfits designed by H&M in collaboration with the Swedish Winter Olympic team for Sochi 2014, H&M Sport has created a special capsule collection inspired by the Swedish Olympic outfits. The collection is made up of functional sports garments and casual items that are perfect for layering. Selected pieces from the collection have also been tested by the Swedish Olympic team.

Functionality is key, with easily packable lightweight down jackets, breathable running jackets and quick drying base layers. The collection also includes a women’s reversible down jacket with a rounded silhouette and a sporty update in down of the classic bomber for men. There are also accessories such as sneakers, backpacks and sunglasses.