Marc Jacobs Beauty Launches at Sephora Kuwait

Marc Jacobs Announced the launch of his namesake cosmetics line, Marc Jacobs Beauty. The brand debuts with a whole 120 products available exclusively at Sephora Kuwait, Qatar, and UAE. I was invited to visit their store at The Avenues and enjoy the testing the new line, and oh boy! I spend about over an hour just playing around! The variety, the textures, and the colors are uh-mazing! I loved the shadows, the mascara, and the pen eyeliner. And although I’m not a foundation kinda girl, their foundations felt so soft and velvety, and most importantly, light! It’s as light as a BB cream, but with a foundation coverage, which I found extremely handy.

What caught my attention the most was the fact that the brand is launching a complete line, not just a few items here and there like we usually see in most of the fashion brands that . The only thing missing could be the makeup remover and the toner. Apart from that, you could have your complete beauty routine out of Marc Jacobs Beauty, including the brushes! which I think is very impressive.

Pass by your nearest Sephora, pay their stand a visit, I’m absolutely sure you’ll love it! Oh and you could visit Marc Jacobs Beauty website too, it’s very interesting and visual, which I loved!

The Posh Fairy for H&M Conscious Exclusive Collection

I’ve worked with H&M Kuwait team a few times before to conceptualize and direct shoots for different collections last year. And this year, I had the pleasure of working with them again on the oh-so-hot conscious exclusive collection that has been making headlines all over the world, and it’s SO worth it. Here are the shots.

CREATIVE DIRECTOR | STYLIST: Joumana Soufi @thesidetalk
PHOTOGRAPHER: Saleh Al Sanad @al_sanad
MODEL: JiaoJiao @jiaojiaoyao
WARDROBE: H&M Conscious Exclusive Collection @hm
HAIR: Aziza ‘Zizi’ Skaff – Blush Hair & Beauty Center @azizaskaff
MAKEUP: Amal Al Adwani @amal_makeupartist
LOCATION: Al Hamra Thermae @alhamra_thermae

When I Wore Sacoor Brothers

A couple of weeks ago, I was invited by Sacoor Bothers to visit the store and choose an item, or two, to take home. It was my first time at their store in 360 mall, and the variety of the collection surprised me. They carry women, men, and kids, and offer a great customizing service, and the comfort of personalized fit. Pure luxury without the staggering price tag. Coming to Kuwait straight from Portugal, these garments are made with the finest cotton and designed in style of amazing signature European cuts. The brand is the official suit supplier for FC Barcelona. Don’t you just love that? I do! And it also was spotted on celebrities like William Baldwin, Chris O’Donnell, Rob Lowe, and actors from Grey’s Anatomy donning the collections!

I got this refined shirt that comes with the cutest little buttons. I love small details, they make such a difference with classic pieces. I paired the shirt with NewLook denim and Zara heels. I picked the shirt in blue, but they had a big collection of colors in stripes and checks and also plain.

The other piece that I picked was this gorgeous dress that I fell in love with the minute I laid eye on! A pink shirt dress that looks so vintage-y, and comes with the cutest black bow belt to top it off! I felt like i was coming out of a 1960s movie wearing it. And I paired it with Ralph Lauren blue python heels.

I will definitely be adding this brand to my shopping destinations, for both me and the hubby (their men’s collection is super stylish and sharp). If you are looking for a piece to stand out in your outfit, or a gift for him that you can customize, you must pay a visit to their store in 360 mall, 1st floor.

H&M Conscious Exclusive Collection

I usually highly anticipate H&M’s designer collaborations, but this year, the H&M Conscious Exclusive collection is doing the job, keeping everyone around the world on their tip toes! Inspired by flamenco and bohemia, featuring embellishments, feminine silhouette and contrasting masculine details. Each piece is incredibly feminine, yet very powerful. I’m absolutely obsessed! The eco-fashion line is the brainchild of the Swedish retailer and eco-design think tank Ever Manifesto. The collection will hit stores on April 10, and will be available in 150 stores worldwide, including both H&M stores at the avenues. It will include items made of organic leather and silk, along with other sustainable materials. Make sure to drop by and get your hands on your favorite pieces. I know I will!

Sephora’s Revolutionary Upside Down Mascara

Smart, life-changing and innovative products that are transforming cosmetics made in Sephora are starting a revolution! With innovation at all levels, the Sephora Girl’s Lab is moving forward at full speed!

Sephora introduces the new Upside Down Mascara, an exciting mascara that leaves no lash behind. With a revolutionary application technique, this multi application 360° mascara comes with 3 make up results – volumizing, curving and lengthening; the perfect formula for beautiful lashes. With its revolutionary dual brush innovation, the Upside Down Mascara ensures that your lashes are coated from the root, and covered from top to bottom.

How to use your mascara in 3 unique ways:

• Open Dual Brush: For 360º volume, place the eyelashes between the two brushes, and pinch gently, stretching out toward the top in order to cover both sides of the eyelashes. The flat brush must be below the eyelashes and the round brush, above.
• Closed Dual Brush: For optimal length and curve, cover the eyelashes using the dual brush in the closed position, as with a classic mascara.
• One Brush Only: For perfectly defined lower lashes, use the flat brush in a “zigzag” movement from the root to the tips.

Sephora’s Upside Down Mascara is available at all Sephora stores at the following prices: AED 105, QAR 109, KWD 8.5, SAR 112, BHD 11.2

Miranda Kerr for H&M Spring Summer 2014

The drop-down-gorgeous international supermodel Miranda Kerr have recently been announced the face of the H&M Spring Summer 2014 campaign. The Australian beauty manages to make everything look so good! I’m so excited for the news and I cant wait to see more of this amazing collaboration.

Bonobos Work Essentials Giveaway

The Bonobos Work Essentials Giveaway entry period begins on March 03, 2014, at 7:00am ET and ends on March 16, 2014 at 11:59 pm ET. Entries received during this time will be entered into a draw for a chance to win. The participation is open only to residents of the United States and the District of Columbia, who are 18 years of age or older, and have internet access and an active email account. You could enter for free online by accessing bonobos.com during the entry period and submitting your email address.

the “Work Essentials Giveaway” will be giving away over $3,000 worth of work clothing and accessories. This includes a suit from their Foundation Suit Collection, four dress shirts from their new collection and everything else you need to take your everyday style to the next level!

Win Your Spring Wardrobe Worth KD 400 with River Island!

To celebrate the launch of their fantastic new spring collection, River Island is giving 3 lucky customers the chance to win their spring wardrobe valued at KD 400!! What more could you ask for?

Just spend KD 40 in River Island and enter your details into the prize draw for your chance to win. There are even 5 runner up prizes of KD 40 gift cards too, so what are you waiting for? The offer starts on Feb 21 and ends on March 20, so don’t miss out – head down to your nearest River Island store now.

BasharatyanV SS14 Lookbook

Basharatyan V is a newly launched label by the talented & young fashion designer Veronica Basharatyan. The label specialises in creating outstanding, individually tailored women’s clothing using unique, luxurious fabrics. Collections are made of feminine and elegant pieces with silhouettes from simple cut dresses to over-sized shapes and body-con forms with some pieces featuring delicate prints of images and symbols.

The designer has recently took part in London Fashion Week 2014. She showcased Iceland-inspired, exquisitly fitted pieces featured in her AW2014 collection, which you can view through this link. You can also shop the label on the designer’s website, here, or through rtister.com

BHS Spring/Summer 2014

For some of us, BHS is likely to conjure childhood memories of shopping trips with mom. However, in recent years, BHS has been given a boost, restoring its status as a family favorite. Whilst great value products are at the centre of everything they do, a dash of contemporary style adds to the customer experience. 2014 is going to be an exciting year for BHS, with new ventures yet to come.

The new collection is clean and simple. The texture and fabric, color and print, are all beautifully explored this season in womenswear to create a collection of contemporary femininity that is sophisticated and wearable. Prints from a far field and closer to home offer something for the bold and something for the traditional. Ikat, zebra, and tribal in monochrome juxtapose digital floral prints in watercolour blue on white palettes.