H&M Conscious Exclusive Collection

I usually highly anticipate H&M’s designer collaborations, but this year, the H&M Conscious Exclusive collection is doing the job, keeping everyone around the world on their tip toes! Inspired by flamenco and bohemia, featuring embellishments, feminine silhouette and contrasting masculine details. Each piece is incredibly feminine, yet very powerful. I’m absolutely obsessed! The eco-fashion line is the brainchild of the Swedish retailer and eco-design think tank Ever Manifesto. The collection will hit stores on April 10, and will be available in 150 stores worldwide, including both H&M stores at the avenues. It will include items made of organic leather and silk, along with other sustainable materials. Make sure to drop by and get your hands on your favorite pieces. I know I will!

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Conscious Exclusive at H&M: More Sustainable Fashion Full of Hollywood Glamour!

Hollywood glamour comes to H&M this spring with
Conscious Exclusive – a party wear collection made from more
sustainable materials. The collection features clothing and
accessories for both men and women, and is part of H&M’s
Conscious work to offer more sustainable fashion. Materials used in
the collection include organic cotton, recycled polyester, recycled
polyamide and Tencel. The Conscious Exclusive collection will be
available in around 140 stores worldwide as well as online from
April 4, 2013. 8103_w15_LB_01 8103_w15_LB_02 8103_w15_LB_03 8103_w15_LB_04 8103_w15_LB_06 8103_w15_LB_07 8103_w15_LB_08 8103_w15_LB_09 8103_w15_LB_12 8103_w15_LB_13 8103_w15_LB_16 There are so many options
for living the Hollywood life. An off-white loose kimono has a
bohemian air of faded glamour, especially with its trousers that
fall right to the floor; a jumpsuit has modern edge with its
cut-away back; a demure white dress has rock and roll touch with
its sheer sleeves, asymmetric train and bird embroidery; and there
are seemingly endless layers of tulle in a corseted dress which
feels like it has stepped out of the old world. The collection is
completed with accessories, such as an embellished box clutch and
elegant minimal heels with the tiniest of ankle straps. The men’s
Conscious Exclusive collection brings real attitude to spring
tailoring. A slim-fitted jacket has a classic shape which is turned
bold and dramatic by fringing down the back of both sleeves. A
collarless white shirt has a bow tie attached, which is elegant
when tied and dandyish when left undone – perfect worn with a black
three-piece tuxedo. It’s the details that count, like the
old-fashioned button braces on a white pair of trousers that make
up one part of a white three-piece suit, or the rose print which
lines the inside of a tuxedo jacket. As with the women’s
collection, each piece is made from more sustainable materials –
part of H&M’s commitment to more sustainable fashion, both
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H&M Conscious Collection Spring 2012

For the second year in a row, H&M is creating an eco-friendly Conscious line that focuses on organic materials and sustainable sourcing, and it’s hitting stores in one week! H&M Conscious Collection. The collection arrives on April 12, but only in a very limited number of stores, 100 worldwide, to be exact. And the good news? Looks like we are lucky enough to have it in stores in Kuwait! Can’t wait! Love those pieces.