Conscious Exclusive at H&M: More Sustainable Fashion Full of Hollywood Glamour!

Hollywood glamour comes to H&M this spring with
Conscious Exclusive – a party wear collection made from more
sustainable materials. The collection features clothing and
accessories for both men and women, and is part of H&M’s
Conscious work to offer more sustainable fashion. Materials used in
the collection include organic cotton, recycled polyester, recycled
polyamide and Tencel. The Conscious Exclusive collection will be
available in around 140 stores worldwide as well as online from
April 4, 2013. 8103_w15_LB_01 8103_w15_LB_02 8103_w15_LB_03 8103_w15_LB_04 8103_w15_LB_06 8103_w15_LB_07 8103_w15_LB_08 8103_w15_LB_09 8103_w15_LB_12 8103_w15_LB_13 8103_w15_LB_16 There are so many options
for living the Hollywood life. An off-white loose kimono has a
bohemian air of faded glamour, especially with its trousers that
fall right to the floor; a jumpsuit has modern edge with its
cut-away back; a demure white dress has rock and roll touch with
its sheer sleeves, asymmetric train and bird embroidery; and there
are seemingly endless layers of tulle in a corseted dress which
feels like it has stepped out of the old world. The collection is
completed with accessories, such as an embellished box clutch and
elegant minimal heels with the tiniest of ankle straps. The men’s
Conscious Exclusive collection brings real attitude to spring
tailoring. A slim-fitted jacket has a classic shape which is turned
bold and dramatic by fringing down the back of both sleeves. A
collarless white shirt has a bow tie attached, which is elegant
when tied and dandyish when left undone – perfect worn with a black
three-piece tuxedo. It’s the details that count, like the
old-fashioned button braces on a white pair of trousers that make
up one part of a white three-piece suit, or the rose print which
lines the inside of a tuxedo jacket. As with the women’s
collection, each piece is made from more sustainable materials –
part of H&M’s commitment to more sustainable fashion, both
today and tomorrow. 8103_w15_SL_01 8103_w15_SL_02 8103_w15_SL_03 8103_w15_SL_05 8103_w15_SL_07 8103_w15_SL_08 8103_w15_SL_09 8103_w15_SL_11 8103_w15_SL_12 8103_w15_SL_13 8103_w15_SL_14 8103_w15_SL_15 8103_w15_SL_16 8103_w15_SL_17 8103_w15_SL_18 8103_w15_SL_20 8103_w15_SL_21 8103_w15_SL_22 8103_w15_SL_23 8103_w15_SL_24 8103_w15_SL_25 8103_w15_SL_26 8103_w15_SL_29 8103_w15_SL_30 8103_w15_SL_31 8103_w15_SL_32 8103_w15_SL_35 8103_w15_SL_36 8103_w15_SL_37 8103_w15_SL_38 8103_w15_SL_39 8103_w15_SL_40 8103_w15_SL_41 8103_w15_SL_42 8103_w15_SL_43


It’s Ose in Maison Martin Margiela with H&M!

Check out the creative fashion designer Yousif Abdulsaid in Maison Martin Margiela with H&M collection!

Be there on Thursday Nov 15, at 8:00 am for the collection launch in H&M Grand Avenue & Marina Mall.
Don’t miss it!!

Maison Martin Margiela with H&M collection

Available in stores and online on November 15, check out the full collection here.

Maison Martin Margiela with H&M

The Maison Martin Margiela with H&M collection was celebrated last week in New York. Mena Suvari, Chace Crawford, Alan Cumming, Helena Christensen, Julianne Moore, Sarah Jessica Parker, Selma Blair, Doutzen Kroes, and Paul Reubens were some of the over 1000 guests at the spectacular party an abandoned building in downtown New York. The collection was shown in an art and dance performance by choreographer Anne Teresa de Keersmaeker.

On the occasion of the collection scheduled launch on November 15th, H&M is announcing the kick-off their Maison Martin Margiela with H&M collaboration twitter competition, where fans will be required to send in images showing their unique style. They will be judged by the jury based on their unique style & individuality.

Judges include: Confashions-Kuwait, Ghadeers-KSA, Prettyfashionforward-Bahrain, Myfashdiary-UAE, & Fashiontotracy-Lebanon.

Contest starts on 1st Nov 2012 and ends on 13th Nov 2012, and winners will be announced on Twitter on November 13th.

Check out the competition terms, here.

Lana Del Rey For H&M Collection

Finally! Images of the awaited collaboration are emerging! Lana Del Rey for H&M, and I cannot wait to see more! From a pink angora blend sweater to printed leggings, a tweed biker jacket and a tweed figure-hugging faux leather trimmed dress, looks like she’s got something very interesting for us in store!

Not sure when the collection is scheduled to hit the stores exactly, but will keep you posted.

Lana Del Rey For H&M Fall Campaign

H&M announced Lana Del Rey, the American singer-songwriter, as the face & voice of their upcoming fall campaign, in addition to their holiday ads. H&M PR manager Chloe Bowers says the below of the choice:

“We were looking for a style icon and singer to model our autumn/winter 2012-13 collection and Lana Del Rey was the perfect choice. We think she shows our fall fashion in a very inspiring way. The theme of the campaign is a modern and feminine woman with a soft attitude. Curves and waist are important in autumn’s silhouette.”

These first few images see the artist in a pale pink angora pullover with her usual ridiculously big hair. She’ll also appear in a television campaign and record a cover of “Blue Velvet” to coincide, which we’ll get to see mid-September.

I’m excited! And so far, I looove the contrast of her hair and make-up to the soft pastel pink hue! Very Fifties, and very feminine! Can’t wait!