Hollywood glamour comes to H&M this spring with
Conscious Exclusive – a party wear collection made from more
sustainable materials. The collection features clothing and
accessories for both men and women, and is part of H&M’s
Conscious work to offer more sustainable fashion. Materials used in
the collection include organic cotton, recycled polyester, recycled
polyamide and Tencel. The Conscious Exclusive collection will be
available in around 140 stores worldwide as well as online from
April 4, 2013. 
There are so many options
for living the Hollywood life. An off-white loose kimono has a
bohemian air of faded glamour, especially with its trousers that
fall right to the floor; a jumpsuit has modern edge with its
cut-away back; a demure white dress has rock and roll touch with
its sheer sleeves, asymmetric train and bird embroidery; and there
are seemingly endless layers of tulle in a corseted dress which
feels like it has stepped out of the old world. The collection is
completed with accessories, such as an embellished box clutch and
elegant minimal heels with the tiniest of ankle straps. The men’s
Conscious Exclusive collection brings real attitude to spring
tailoring. A slim-fitted jacket has a classic shape which is turned
bold and dramatic by fringing down the back of both sleeves. A
collarless white shirt has a bow tie attached, which is elegant
when tied and dandyish when left undone – perfect worn with a black
three-piece tuxedo. It’s the details that count, like the
old-fashioned button braces on a white pair of trousers that make
up one part of a white three-piece suit, or the rose print which
lines the inside of a tuxedo jacket. As with the women’s
collection, each piece is made from more sustainable materials –
part of H&M’s commitment to more sustainable fashion, both
today and tomorrow. 
The Side Talk Blog 