Ecco Launches Sculptured 65 Collection

I was invited by Alyasra Fashion team to the launch of Ecco fall/winter Sculptured 65 collection last week, and it was actually my first time into their store, and I’m very glad I went! I had an image in my mind that all their shoes would be the boring black, medical-looking kind of shoes, and I was shocked of what I saw! Stylish designs, a variety of colors, different materials, and even bags collection! I had no idea!

Starting with their new fall/winter collection, Sculptured 65; a line that was created to solve a problem that has plagued women for decades: how to enjoy the fashion of a high heels, yet still feel comfortable all day long. The result is a breakthrough collection that embodies Ecco’s core strengths as a brand, namely a combination of modern style and innovative technology.

The Sculptured 65 collection features a whole range of court shoes, pumps, ankle boots, minimalist boots, and knee-high boots.

Moving on to other pieces in the store, they offer a great range of classic style mixed with all-day comfort heels, wedges, and boots. This is some of what I liked.

They also have bags that would make a perfect gift for women with a classic taste.

Moreover, for a stylish sporty look they have very cool options of sports wear, and even work-out shoes.

And of course, menswear and kidswear for a full family style with comfort.

No shopping tour is a complete one without some yummies!

Special thanks to Mrs. Rana, and Mr. Anthony Mills, Operation Manager of Ecco Middle East & Mr. Bassam Massoud, Regional Brand Manager for the invitation and the great hospitality.

To check them out, Ecco stores are located at the Avenues phase II, Marina Mall, Al Kout Mall, and Discovery Mall.


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